NTB to campaign ‘2017 Visit Nepal year in Europe’

Nepal Tourism Board (NTB) marking its anniversary at a function held in Kathmandu announced that it will celebrate and campaign 2017 as a Visit Nepal Year in Europe. NTB said it made the announcement as part of promoting Nepal as a tourism destination and with the aim of bringing a maximum number of tourists from European countries. The campaign’s primary goal is to increase the number of tourists visiting Nepal in 2017 from Europe by 30% to 40 % compared to 2016. “Tourists coming from Europe have contributed significantly to Nepal’s tourism industry,” Nepal Tourism Board CEO Deepak Raj Joshi said. “We hope to increase this momentum further by celebrating 2017 as Visit Nepal Year in European countries.” Photo exhibition, talks on mountaineering, ‘send a friend to Nepal’ campaign, Nepali restaurants in Europe, Nepal Day, Buddha Jayanti, Everest Day celebrations, FAM trips, training the Nepali diaspora in Europe to promote Nepal as a tourism destination etc… will be programs that NTB will focus on organizing in different countries in Europe, it said. Nepal Tourism Board, through its ‘Honorary Public Relations Representatives’ in different countries in Europe, will work in collaboration with Nepali diplomatic missions and the Nepali diaspora there, and with local friends of Nepal in Europe to make the “Visit Nepal - Europe 2017” campaign successful, NTB said. “A number of tourism promotion programs for 2017 have already been planned in Ireland, the United Kingdom, Switzerland, Russia, Netherlands, Belgium, Spain and Denmark,” Deepesh Man Shakya, the coordinator of Visit Nepal - Europe 2017 and also Nepal Tourism Board’s Honorary Public Relations Representatives for Ireland, said. The Visit Nepal - Europe 2017 campaign will also build groundwork for promoting tourism in Nepal all over the world in 2018 as part of ‘Visit Nepal Year 2018’ which the government had announced recently, according to NTB. In March the NTB will officially launch the campaign in London.